23 Little Known Ways To Motivate Yourself To Blog Everyday

By on May 2013 in Content Marketing

Setting up a blog is easy! Updating it and writing quality content is the hard part. There’s no such thing as an overnight success in blogging. And people who think publishing once a month is going to bring them a ton of traffic to their website are just delusional.

Now you’re probably quite disheartened with what you just read in the first paragraph. It doesn’t really drive you to sit down everyday and write a blog post. A blog is easy to set up but when folks realize that it needs some hard work – that’s when your motivation goes down the drain.

As with any activity that requires commitment, motivation is the key to sticking with it and doing a damn good job of it. Think about the last you had to do something you really didn’t want to do. I bet you did the bare minimum. Don’t worry I’m not here to point fingers. Personally I hate hoovering and I’m pretty lousy at it too.

But with blogging, the special ingredient to making it work for you and your business is publishing content regularly. Writing a post once a week is a good start. However I recommend 3-5 posts a week to give people more entry points to your blog via search engines and social media

Now you’re probably wondering, “Three to five posts a week, are you crazy!?” No I’m not, just realistic. When you set up a blog, you want lots of visitors to visit your site. The only way you can achieve that is through writing quality blog posts frequently. It’s now that motivation becomes crucial to your blogging success

Trust me, you won’t be motivated everyday to write a blog post. So how do you push yourself and motivate yourself when you’re running low. Here are 23 ways to find your motivation and start creating content daily.

23 Ways To Motivate Yourself To Blog Everyday

  1. Ignore your analytics figures and just focus on content creation
  2. Never give up and keep pushing forward
  3. Write everyday to become a better blogger
  4. Stop procrastinating and just get on with it
  5. Visualize the success blogging regularly will bring you
  6. Make an editorial calendar
  7. Remember that you are unique, there’s nobody else like you
  8. Never lose sight of the end goal
  9. Enjoy what you’re doing
  10. Believe in yourself
  11. Read something inspirational to get you pumped
  12. Go the extra mile, that’s when you improve the most
  13. Focus on the positives
  14. Publicly announce that you’ll blog everyday
  15. Get support from friends and family
  16. Slowly pick up the pace. Write once a week and add an extra post each week until you reach your publishing goal
  17. Ask for help when you’re stuck
  18. Subscribe to blogs that will make you a better blogger
  19. Time yourself and turn it into a competition
  20. Challenge yourself to get more shares, likes and comments with each blog post
  21. Warmup before your blog post by writing in a journal everyday (If you’re on a Mac and iOS, I highly recommend Day One)
  22. Reward yourself every time you hit Publish
  23. Find a place to write that inspires you and allows you to be super productive (e.g. outside, cafe, library, shared office etc.)

So there you have it, 23 ways to get yourself out of a slump and start blogging. For more tips on how to get started with writing quality content, you might want to check out my free ebook: 10 Secrets to Writing Content that Sells and Grows Your Business

Oh and if you think you don’t have enough time to blog – this 622-word post took me less than 40 minutes to write! My secret? I write what’s on my mind with no filters on, just like writing a journal.

What do you do when you’re low on motivation?

Why You Should Never Auto DM On Twitter

By on May 2013 in Content Marketing

I absolutely love Twitter, it delivers news in real-time, it allows me to reach out to people and it lets others reach me too. But most importantly, Twitter enables you to meet new people online without the creepiness of dating sites.

Yet for all the benefits Twitter has delivered, there are just a few things that gets my blood boiling with the micro-blogging network.

twitter tips

Okay, so whenever someone follows me I make it a habit to check out their profile, tweets and website (if they have one). It’s somewhat of a vetting process I go through to make sure if I want their tweets on my feed.

Right, so everything checks out and I want to hear more from them so I follow back. Which is basically saying we like each other.

That is until I suddenly receive a direct message. Now, this isn’t an isolated incident and it happens quite often when I follow people back. Basically the DM always goes like this,

“Thanks for following! Check out [URL] for tips about Topic X.”

At this point I’m rolling my eyes, just asking myself whether this actually works. For me there are three reasons that it doesn’t work. I don’t know about you, but I hate receiving messages with no substance to them. Here are my reasons why you should never auto DM on Twitter.

Top 3 Reasons Why Auto DMs Suck

It’s Not Genuine

First of all, if you’re going to thank me for the follow, do it publicly! That just shows you’re genuine. And benefits us both, because I’ll also respond with a tweet of my own, which all my followers will see!

We Just Met!!

Secondly, we just met! Yeah, that’s right. I’ve only just met you and you’re sending me an auto DM to check out your website or like you on Facebook. Seriously, that’s like inviting someone over to your house after you’ve just met them at the bus stop.

It’s Lazy and Impersonal

Thirdly and most importantly. It’s the most impersonal thing you can do on Twitter. You’ve really made no effort in getting to know me. Otherwise you would have mentioned something about what I do or my blog in the DM. It just shows that you were really looking for just a follow back, with a sleazy attempt to get me to visit your site.

The problem here is that there’s no engagement whatsoever. Which completely negates the whole purpose of Twitter, and social media in general. It’s not a numbers game as some people think it is. It’s all about being tuned in with your followers.

Oh and from now on, if you send me an auto DM – similar to the one referenced above – I am hitting unfollow on you! Simple as that really.

And if you are sending DMs, make them personal and show the person that you’ve taken the time to check out who they are. Everyone likes a compliment, so start with that and why not a question too. Personally I’d love to help you out! But in all seriousness, you should be sending those DMs as tweets in the public domain, because that’s how you can truly build your Twitter following!

What have your experiences been like on Twitter?

Photo by mkhmarketing

6 Practical Ways Startups Can Use A Blog

By on Apr 2013 in Content Marketing

startups bloggingLet’s face it – startups aren’t exactly swimming in a pool of cash like Scrooge McDuck!

So when it comes to letting the world know about your awesome startup, you need to get resourceful and creative to get noticed. This is when a blog comes to the rescue.

Most people tend to overlook the potential of maintaining an active blog for the following reasons:

  1. They don’t know what to write
  2. They’re too busy to write
  3. They think it’s a waste of time

That last one really gets to me because it’s the most idiotic thing a person can say. You mean to tell me that attracting more visitors and leads to your website is a waste of time? That’s right! Those are just some benefits startups can experience when they get serious about blogging.

Another thing to consider is that research shows companies who blog generate 67% more leads per month than those who don’t. Meaning those startups who don’t blog are leaving money on the table and losing business!!

Your blog is where you set up camp and invite everybody in. It’s the entry point for new guests when they find you on Google. And when you’re publishing regularly, you setting up more entry points for people to find you. Here are just six ways you can use a blog for promotion and get the world buzzing about your startup.

What Can Startups Do With A Blog?

1. Announcements

What better way to announce the release of a new product or technology than from your very own blog. It will be the first place people visit to get the latest on what’s happening. And because they’re on your blog, you have a better chance of signing them up as users.

2. Record Your Startup Events

If you’re being interviewed or giving a talk at an event, record it (video or audio) and upload it to your blog. You can even make a little mini-documentary about what happens at the office. Giving your visitors a glimpse into the life of a startup.

3. Express Opinions

A blog is a platform for your entire startup. It’s a place where you can comment on industry news and just about anything related to your startup. The blogosphere is where opinionated posts get rewarded handsomely with loads of traffic.

4. Drive More People To Your Website

Quality content drives more people to your site. It’s also a fantastic opportunity to bring new users on board. And gives them a reason to come back when you publish regularly.

5. Getting Valuable Feedback

Enable comments and expect a flood of feedback on new announcements and product releases. Social media can work just as well here. But with a blog, the conversation stays on your website.

6.Build Relationships

Reach out to bloggers and let them know about your startup. A blog comes in handy here because you can also ask if they want to contribute.

In return they get a link back to their site and the added exposure of being on your blog. Another thing to remember is that they will also promote the content they published to their network which expands your reach.

Alternatively you can ask bloggers to review your product and that you will promote their review, regardless if it’s negative or positive.

The quickest way to start blogging is to visit Tumblr, WordPress or Blogger and sign up for a free blog. Personally I’d go with a self-hosted WordPress blog because it gives you way much more flexibility, and better customisation options.

Did we miss something? Let us know other ways startups can use a blog

Photo by William Hook

9 Inspiring Posts On Finding A Co-Founder

By on Apr 2013 in Entrepreneurship

Two heads are better than one! At least that’s how the saying goes. I know it’s a cliche, but when startups are involved – having a partner certainly makes the adventure more enjoyable. Think about you favourite companies and products, there’s always at least two people who set the balls in motion.

looking and finding cofounder

Steve Jobs and Wozniak both started Apple, Ben Silberman and Evan Sharp co-founded Pinterest and one of my favourite social media tools Buffer, was founded by Leo Widrich and Joel Gascoigne. I guess the only example I can think of a lone founder making it big is Jeff Bezos with Amazon.

I attend a fair share of startup events and every time I come across people with great ideas, but it’s always accompanied with one major obstacle stopping them from pushing forward. And that is the absence of a co-founder, most commonly a technical one!
I’ve been saying this for years, that a business degree on its own is useless! You need to combine it with a skill that allows you to build something. This might be coding, carpentry and even knitting.

So if your background is in business, learn some code over at Codecademy. That’s one way to get the attention of prospective founders. But what else can you do? Here are nine inspirational posts on finding a co-founder I’ve gathered from the web.

Who Else Wants A Co-Founder?

How to find a technical co-founder? – Find out what equity stake to offer your technical co-founder and other things you can offer them in return for their skills. Remember that your technical person wants to feel valued and respected!

Technical co-founders are overrated – Don’t let this title fool you! This post explains why you should get into the groove of  coding and start building your prototype immediately. To earn a technical co-founder, you need something to show for it.

5 creative ways to find a technical co-founder – A great set of tips from Micha to get you started on finding your other half. I follow his advice personally and recommend others to do too.

Please, please, please stop asking how to find a technical co-founder – A very honest post about searching for your tech person. Here Jason explains how you earn a technical co-founder with these five useful tips.

Nailing that elusive technical co-founder – Andy talks about the shortage of technical entrepreneurs in 2012. The post showcases the steps non-tech founders need to take to catch their technical co-founder.

3 Biggest Mistakes When Choosing a Cofounder – This one is from Dharmesh Shah, blogger at OnStartups.com. He talks about from experience about the themes that have emerged around partnering with cofounders.

5 Things to Look for in a Co-Founder – Mashable delivers an in-depth post on what to look out for in co-founders. Definitely worth taking a look at!

3 Key Tips For Attracting A Technical Co-Founder – It’s hard to find a startup that is not doing anything tech-related which is why technical co-founders are in high demand. Michael Hughes gives you 3 tips to finding a technical co-founder over at ReadWrite.

How to hack the recruitment process to find the best developers for your startup or agency – Want to find the best people for your startup? Check out this article by Jason Cartwrightwho talks about his experience with recruiters and why you should avoid them. He also gives his own practical tips on how to approach recruitment process.

So there you have it, nine inspiring posts to help you find a co-founder. Finding that right person is not easy and it’s a lot like dating. You want to find some one you can trust, who pulls their weight, contributes, stays by your side in good times and tough, and is always there for you!

What challenges have you faced when looking for a co-founder?

Photo by ºNit Soto

Who Uses Tumblr? 17 Statistics Marketers Need To Know About Tumblr

By on Apr 2013 in Content Marketing

tumblr user pillowEvery month there’s always new social media statistic to blog about. Oh, Facebook reached over 1 billion active monthly users, only half of Twitter’s users are active and so on. While it’s good to get a nice picture of how big and influential social media has become. The problem is that every statistics provider uses their own methodology. Which means when you compare them together with other stats, you tend to get conflicting data. At least that was the case when I was writing Which Social Network Is Right For Your Business? on Cuutio’s blog.

Despite the inconsistencies, stats help businesses decide where to focus their attention on social media. There’s just not enough hours in the day, and wasting your time on a social network that doesn’t deliver is just stupid. After all, it’s our hard-earned cash that pays the bills.

Tumblr is still somewhat of an unknown entity, and finding data on the social blogging platform wasn’t as easy as I had expected. This is because Tumblr has not gone public (i.e. listed on the stock exchange) yet and isn’t required to release statistics regularly.

Nevertheless, I’ve gathered statistics from around the web to help marketers decide whether Tumblr is good fit for their business.

Seventeen Statistics Marketers Need To Know About Tumblr Users

  1. There are currently 102 million Tumblr blogs (Source)
  2. 44.6 billion posts have been published on Tumblr (Source)
  3. Tumblr attracted 29.2 million unique visitors (ComScore)
  4. 6.6 billion page views in March 2013 (comScore)
  5. Tumblr’s audience is among the youngest with 45% being under 35 years old. (Source)
  6. 47% of US Tumblr users are male (Source)
  7. 35% of Tumblr users make less than $30k annually (Source)
  8. 65% of Tumblr’s audience has a college education (Source)
  9. Only 33% of Tumblr users have children (Source)
  10. Hispanics and African-Americans make up 29% of Tumblr’s audience (Source)
  11. There are 2x more Hispanics than the internet average (Source)
  12. Tumblr has more page views from a computer browser than from a mobile device browser in the United States (Source)
  13. Tumblr is visited more by computers at home than computers at work in the United States (Source)
  14. Tumblr is more popular with 13-25 year olds than Facebook (Source)
  15. Average user spends 23 minutes on Tumblr per visit (Source)
  16. As of April 2013 the top 5 countries using tumblr are: US, Brazil, UK, Canada and Russia (Source)
  17. California uses Tumblr the most in US, with 8,452,521 monthly unique visitors in April 2013 (Source)

So what does this mean for marketers? Well, from the stats shown above it’s obvious Tumblr is where the youth hangout. If you’re marketing products for young adults and college students, then Tumblr is definitely where you need to be. Alternatively, it’s not the best to be for luxury or expensive products, with 35% making less than $30k a year.

What’s your opinion on Tumblr’s stats and figures? Leave a comment and share your voice.

Photo by Wickerfurniture