52 Ways to Spark Your Creativity
A friend of mine recently asked me for advice on creativity. And as I’ve mentioned in an earlier post - we all have the ability to be creative! But one way or the other, we believe we don’t have the ability – or we’re not confident enough to feel we can produce something creative. Here’s Read the full article…
The Jack Bauer Guide to Marketing High Technology
For anybody who knows me personally, knows I’m a self-confessed 24 addict. In fact, I have all the seasons on DVD, which I watch in their entirety during the summer. Its become a tradition over the years. But the show has become more of the resource to me than I could ever imagine. In addition Read the full article…
Kanguro Enters Finnish Biotech Sector with Its Magnetic Solution
FOR IMMEDIATE RELEASE Kanguro’s magnetic solution is aimed towards helping companies promote themselves more effectively in order to attract more business opportunities. Founded in 2011, it is a Finnish-based communications company specializing in marketing high technology. An article from the Journal of the American Society for Information Science and Technology mentions that a single spelling Read the full article…
7 Essential Ingredients for Copywriting Success
Imagine you had the necessary ingredients to ensure your copy was doing a better job of selling your products. What would you need for it? Perhaps you’d hire a copywriter, but if you insist on doing it yourself – you can follow the list below and start becoming a copywriting wizard. 1. Short paragraphs Short Read the full article…
How To Hold The Perfect Brainstorming Session?
Imagine, if you will the awesome ideas you could come up with if you only knew how to brainstorm the right way. We all brainstorm at some point. But it doesn’t always produce the ideas that make us go “wow!” We’re normally dragged into a meeting when we have million other things to do, for Read the full article…

