Common Mistakes People Make Writing Press Releases
Writing press releases can be a daunting task. Especially, if it’s your first time and you’re not sure how to go about it. Press releases are different. Even though you send them out to the media to promote yourself. The press release must not be promotional in any way! At least, if you want it Read the full article…
How to structure your sales letter?
Having a structure in place saves you loads of time when writing. Instead of diving in deep and facing the daunting task of writing without having a clue. A structure helps break your sales letter into smaller, more manageable parts for you. All of a sudden its not so scary anymore! Here’s a simple guide Read the full article…
52 Ways to Spark Your Creativity
A friend of mine recently asked me for advice on creativity. And as I’ve mentioned in an earlier post - we all have the ability to be creative! But one way or the other, we believe we don’t have the ability – or we’re not confident enough to feel we can produce something creative. Here’s Read the full article…
5 Unforgivable Sales Letter Blunders to Avoid
Do you want to learn how to make your sales letter bullet proof? Avoid these 5 unforgivable blunders and you’ll be on your way to signing up new clients in style. Remember the copywriting essentials though; keep sentences and paragraphs short, emphasize benefits, always keep the reader in mind and keep it friendly. Also don’t Read the full article…
