How to establish your technology as a standard?
Establishing a standard is a sure-fire way to appeal to the masses. With the majority of the market being composed of late adopters – having your technology set as the standard eliminates their fear of new technology. Remember that to appeal to this group you need to deliver something that’s easy to use. Here are Read the full article…
How your technology grows up? The 4 stages of the technology life cycle
You’ve devoted long hours and sleepless nights into your technology or product and committed yourself to seeing it succeed. The technology life cycle represents the development of your technology, much like what we go through growing up and the growth of a flower. Here you’ll find the four stages your technology goes through in its Read the full article…
How to get creative? 8 steps you can take right now!
Having trouble coming up with new ideas for product designs, marketing ideas or writing copy? As I mentioned in an earlier post, being creative is about thinking in a different way that you are used to. Here are eight steps you can take right now to get inspiration for your next masterpiece. 8 steps to Read the full article…
Why “Idea Generating” Meetings Don’t Work?
We’ve all been there. Your organization is looking for new ideas on a specific topic. Be it a new product, service or approach. So the usual practice is to call a meeting, get together and be creative in an “idea generating” session. Also known as brainstorming, but when it’s over and you walk out – Read the full article…
